We will repeat the same write-up for our California Chips bag design reviews because we haven't got anything good to say. The company have re-designed their packaging from a striking bright yellow bag with an equally sunny and bright company logo, to a picture of what we think might be a wave with a few Chips at the bottom of the image. We like the color coded top and bottom, but that is all, and in this case the top bar clashes with the dark color of the sea. As we do not have anything more positive to say, we will stop there.
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Crunch
As fairly thin Potato Chips go these were average in the crunch stakes. However, as the thin nature of hot oil bubble separated Chips often suffer under The Crunch Test, we would describe them as having a crispy snap crunch. The Snap Test saw Chips crumble rather than break.
Texture
These were highly bubbled (from hot oil) Chips. The All Natural aspect of them included potato skins on edges, some darker brown patches on a few, and unfortunately some broken Chips. There wasn't much seasoning visible, but they did leave some grease on fingers.
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Taste
A rich potato smell erupted when the bag was opened, which was quite encouraging, but these are pretty plain and unmemorable Potato Chips with a rather low sodium content for a Chip that includes Salt as its main ingredient. A decent accompaniment for a fancy, tasteful sandwich at lunch, but nothing at all remarkable while watching a RomCom on the couch.